Ideas42

For Internal Cultural Competency Work

  • Amount
    $55,000
  • Program
  • Date Awarded
    10/30/2019
  • Term
    12 Months
  • Type of Support
    Project
About the Grantee
Grantee Website
www.ideas42.org 
Address
80 Broad Street, Suite 300
New York, NY 10004
Grants to this Grantee
for the Sustainable Banking consumer campaign  
Ideas42 has applied behavioral insights in more than 100 projects across 35 countries, helping people act on choices that affect their lives and communities. Ideas42 manages a Sustainable Banking campaign that encourages consumers to switch their bank accounts to climate-positive, socially and environmentally sustainable financial institutions. The short-term goal of the campaign is to drive consumers to take actions signaling their demand for pro-climate deposit accounts. The medium- to long-term goal of the campaign is to build substantial and growing demand for pro-climate retail banking products, and engage with regulatory and private actors to increase the availability and utilization of those products.

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