Greenbelt Alliance
For Strategic Communications Planning
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Amount$30,000
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Program
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Date Awarded9/25/2012
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Term12.0 Months
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Type of SupportProject
Overview
Greenbelt Alliance recently completed a strategic plan to establish a more focused approach to help them achieve their "Grow Smart Bay Area" vision. As a result of the strategic planning, several next steps were identified. Amongst them are:
- Adoption of a "storytelling culture" to better connect with audiences;
- Creation of a "brand action planning tool" to better identify and take advantage of brand raising opportunities;
- conduct a capacity audit of the communications staff to determine professional development needs and strengths
About the Grantee
Grantee Website
www.greenbelt.org
Address
312 Sutter Street, Suite 510, San Francisco, CA, 94108, United States
Grants to this Grantee
for the Bay Area Open Spaces project
Greenbelt Alliance works to protect open space and promote livable communities in the San Francisco Bay Area. Their work aims to ensure the region continues to provide clean air and water, locally grown food, and affordable housing in transit-friendly healthy communities, particularly for the region’s most disadvantaged populations. This grant will specifically support collaboration among key conservation players in the Bay Area to help protect the 3.6 million-acre greenbelt of natural and agricultural lands that provides food, parks, and an urban boundary that prevents sprawl.
for the Bay Area Open Spaces project
This grant will help fund the Open Space Actions effort to provide an institutional framework for collaboration among key conservation players in the Bay Area to help protect the 3.6 million-acre greenbelt of natural and agricultural lands currently in existence.
